Lead Product Designer (UX/UI) - Gamification & Puzzles (5m FTC)
At a glance
Senior Product Design role at DC Thomson. Remote, United Kingdom · contract.
Pay not stated Lead Product Designer salary
remoteroles summary, based on the employer's posting.
What you'll do
- Lead mobile-first UX and UI for digital puzzle products, shaping simple journeys that keep play engaging and enjoyable
- Use rewards, progression and other behavioural mechanics to encourage players to return and complete puzzles
- Research users, then turn what you learn into wireframes, flows, prototypes and finished interface designs
- Build flexible design systems for different puzzle formats and partner brands, working with product, engineering and commercial teams
- Bake accessibility into the experience and refine key parts of the white-label puzzle platform
What you bring
- You have designed UX and UI for digital puzzles, mobile games or similarly gamified products
- You have used engagement mechanics such as rewards, achievements or progression to shape digital experiences
- You have worked with developers through product build, testing and delivery, and created or evolved reusable design systems
- Your portfolio shows effective, user-centred digital product work
Who this fits
This suits a senior product designer with experience in puzzles, games or other highly engaging digital products. You’ll lead design through a five-month contract, with London listed as the location and remote work indicated.
From the employer
Shape the Future of Digital Puzzle Experiences
At Puzzler, we're on a mission to reinvent the digital puzzle experience.
As part of an exciting product transformation, we're redesigning our B2B digital puzzle platform to create a modern, engaging, mobile-first experience that delights players while supporting the needs of our partners and clients.
We're looking for an experienced Lead Product Designer (UX/UI) with a background in gamification, gaming, puzzles, behavioural design or highly engaging digital consumer products to lead this journey. You'll play a key role in transforming traditional puzzle formats into a contemporary digital entertainment experience that encourages engagement, completion and repeat play.
This is an opportunity to make a tangible impact on a well-established product as we prepare to enter new markets and accelerate growth.
What You'll Be Doing
You'll lead the UX and UI design of key areas of the Puzzler digital experience, helping create products that are intuitive, accessible and designed with engagement at their core.
Key responsibilities include:
- Leading the design of modern, mobile-first digital puzzle experiences.
- Creating intuitive user journeys that balance simplicity, engagement and enjoyment.
- Applying gamification principles and behavioural design techniques to encourage repeat play and customer engagement.
- Conducting user research and translating insights into compelling product experiences.
- Producing wireframes, prototypes, user flows and high-fidelity designs.
- Developing scalable design systems that support multiple puzzle formats and partner brands.
- Collaborating closely with product, engineering and commercial stakeholders throughout delivery.
- Championing accessibility and inclusive design best practice.
- Redesigned key elements of Puzzler's white-label digital offering and delivered modern user experiences aligned to the product vision.
What Success Looks Like
By the end of the contract you will have:
- Redesigned key elements of Puzzler's white-label digital offering.
- Delivered modern user experiences aligned to the product vision.
- Established scalable and configurable design systems capable of supporting multiple puzzle types and brands.
- Enhanced engagement through thoughtful UX, visual design and gamification principles.
Requirements
What We're Looking For
Essential Experience
- Experience designing UX/UI for digital puzzles, mobile games, gaming products or highly gamified digital experiences.
- Experience creating products that use engagement mechanics such as rewards, achievements, progression systems, personalisation or habit-forming user journeys.
- Strong experience collaborating with developers throughout build, testing and delivery.
- Experience creating or evolving scalable design systems.
- A portfolio demonstrating impactful, user-centred digital product design.
Desirable Experience
- Experience working on configurable or white-label products.
- Experience supporting multiple brands, audiences or customer experiences from a common platform.
Skills & Knowledge
You'll bring:
- Expertise in UX methodologies, including user research, information architecture, journey mapping, wireframing, prototyping and usability testing.
- A strong understanding of gamification, player motivation, engagement loops and behavioural design.
- Knowledge of accessibility standards (WCAG) and inclusive design principles.
- Proficiency with modern design tools such as Figma.
- Strong communication and presentation skills, with the ability to explain design decisions to technical and non-technical audiences, including commercial teams and senior decision-makers across a white-label product environment.
Please apply today with your CV and portfolio.
Closing date for applications 23rd November 2026 at 4pm
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