Marketing Manager salary

75 market ranges · employer-stated pay · updated Oct 24, 2026

The best-evidenced figure here is for marketing manager roles at mid level across the United States: 1,184 postings where the employer stated pay put the middle half between $102,500 and $147,000, with a median of $125,000.

Pay rises with seniority across the United States: the medians run mid-level $125,000 and senior $160,375. Moving from mid-level to senior is worth roughly 28% more.

Location moves the number too. Of the 5 cities with at least 25 postings in USD at mid level, San Francisco has the highest median at $154,400 and Los Angeles the lowest at $99,000, a gap of roughly 56%.

Every range here is counted from real postings, never modelled. 19 of the 60 ranges in the table rest on fewer than 10 postings and are marked hint: treat those as hints rather than benchmarks.

Marketing Manager pay by specialization

Product Marketing 57General Marketing 55Event Marketing 27Growth Marketing 15Email Marketing 11Content Marketing 10Performance Marketing 10Digital Marketing 8Affiliate Marketing 7Creative 4Retail Marketing 3Customer Marketing 2Demand Generation 2Account-Based Marketing 2Influencer Marketing 2Graphic Design 1SEO 1Retention Marketing 1Social Media 1

Live marketing manager roles by marketing function. A title spans functions; each link opens that function's own benchmark.

Every measured range

75 by market and level

Market	Level	Market range	Median	Sample
United States · country-wide	Mid	$102,500 – $147,000	$125,000	1,184
Canada · country-wide	Mid	CA$92,500 – CA$119,323	CA$103,750	145
United Kingdom · country-wide	Mid	£46,988 – £75,000	£55,000	64
Germany · country-wide	Mid	€61,875 – €83,298	€65,000	16
Italy · country-wide	Mid	€51,300 – €70,388	€61,500	11
Spain · country-wide	Mid	€51,374 – €63,000	€53,750	8hint
Poland · country-wide	Mid	PLN 195,794 – PLN 209,854	PLN 200,330	6hint
United States · country-wide	Senior	$137,500 – $179,375	$160,375	710
Canada · country-wide	Senior	CA$119,688 – CA$140,000	CA$129,900	40
United Kingdom · country-wide	Senior	£75,000 – £100,000	£88,000	25
Netherlands · country-wide	Senior	€74,125 – €104,250	€100,625	6hint
Remote · United States	Mid	$102,250 – $137,750	$120,000	299
Remote · Canada	Mid	CA$99,063 – CA$118,750	CA$104,375	26
Remote · United Kingdom	Mid	£57,085 – £77,000	£70,000	11
Remote · United States	Senior	$136,000 – $174,650	$155,588	234
Remote · Canada	Senior	CA$123,750 – CA$139,500	CA$136,756	10
Amsterdam	Senior	€74,125 – €104,250	€100,625	6hint
Anaheim	Mid	$77,500 – $78,000	$77,500	7hint
Arlington	Mid	$100,750 – $123,143	$110,000	7hint
Atlanta	Mid	$105,500 – $140,313	$134,400	11
Austin	Mid	$112,500 – $158,725	$135,000	19
Austin	Senior	$143,625 – $178,488	$155,456	20
Bellevue	Senior	$166,250 – $192,500	$181,250	6hint
Berlin	Mid	€60,000 – €65,000	€64,250	8hint
Boston	Mid	$110,000 – $134,500	$116,250	38
Boston	Senior	$125,388 – $158,875	$137,500	28
Chicago	Mid	$100,000 – $137,800	$120,000	43
Chicago	Senior	$122,200 – $169,196	$140,500	20
Dallas	Mid	$108,986 – $126,288	$119,586	6hint
Denver	Mid	$100,834 – $126,060	$115,250	18
Denver	Senior	$144,375 – $168,239	$160,474	18
El Segundo	Mid	$110,000 – $123,875	$113,750	6hint
Irvine	Mid	$98,750 – $136,750	$122,900	15
London	Mid	£52,500 – £77,500	£65,000	29
London	Senior	£80,000 – £111,300	£90,500	17
Los Angeles	Mid	$85,625 – $116,250	$99,000	26
Los Angeles	Senior	$134,492 – $165,035	$158,750	11
Milan	Mid	€51,900 – €67,075	€61,500	7hint
Minneapolis	Mid	$101,000 – $144,459	$114,700	11
Mississauga	Mid	CA$85,000 – CA$129,203	CA$111,250	8hint
Mountain View	Senior	$177,044 – $229,000	$196,722	8hint
New York	Mid	$109,843 – $147,625	$130,000	200
New York	Senior	$150,000 – $183,000	$170,000	109
Palo Alto	Mid	$140,900 – $188,825	$155,000	13
Palo Alto	Senior	$158,928 – $195,500	$172,500	11
San Diego	Mid	$87,500 – $120,625	$109,000	8hint
San Francisco	Mid	$140,000 – $178,250	$154,400	118
San Francisco	Senior	$162,550 – $199,338	$177,875	74
San Jose	Mid	$135,000 – $187,775	$165,000	9hint
San Jose	Senior	$162,500 – $220,000	$185,000	17
San Mateo	Mid	$160,000 – $194,500	$180,500	9hint
San Mateo	Senior	$163,750 – $220,500	$196,305	7hint
Santa Clara	Mid	$140,175 – $196,813	$168,150	8hint
Seattle	Mid	$125,000 – $150,447	$137,000	23
Seattle	Senior	$154,250 – $189,000	$170,850	17
Sunnyvale	Mid	$172,500 – $246,250	$194,300	8hint
Toronto	Mid	CA$95,500 – CA$116,388	CA$102,750	62
Toronto	Senior	CA$122,022 – CA$141,325	CA$129,800	20
Vancouver	Mid	CA$103,875 – CA$123,750	CA$120,000	14
Washington	Mid	$100,000 – $153,800	$127,750	13

Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.

Top 60 of 75 ranges by sample size.

Ranges span the 25th to 75th percentile of employer-stated base pay for the market and level. Median is the 50th percentile. Sample is the number of postings measured.

by the team behind remoteroles

Marketing Manager work from LinkedIn, X, Reddit and Upwork, in one list.

Each morning you get everything that fits, strongest first.

Find me work

Pay by market

16 pages

Atlanta Austin Barcelona Berlin Chicago London Minneapolis New York Raleigh Salt Lake City San Diego San Francisco San Jose Toronto Vancouver Remote

Marketing Manager vs adjacent roles

8 measured comparisons

Compared role	Level	Marketing Manager	Them	Gap	Sample
Product Marketing Manager	Senior · US	$160,375	$172,500	similar pay	710 / 340
Product Marketing Manager	Mid · US	$125,000	$141,600	-12%	1,184 / 332
Marketing Specialist	Mid · US	$125,000	$81,000	+54%	1,184 / 317
Marketing Lead	Senior · US	$160,375	$174,125	similar pay	710 / 220
Communications Manager	Mid · US	$125,000	$122,400	similar pay	1,184 / 175
Brand Manager	Mid · US	$125,000	$122,500	similar pay	1,184 / 120
Community Manager	Mid · US	$125,000	$89,010	+40%	1,184 / 115
Social Media Manager	Mid · US	$125,000	$100,000	+25%	1,184 / 114

Median vs median at the same level and country, employer-stated pay, 20+ postings on each side. Positive means marketing manager pays more. Medians within 10% show as similar pay.