Pond - Growth Lead
At a glance
Senior Growth Marketing role at deCircle. Remote, United States · full-time · no salary stated · we estimate $137,500–$195,327.
deCircle has not published a salary for this role. The figure below is our estimate, not theirs.
remoteroles summary, based on the employer's posting.
What you'll do
- Build go-to-market plans that increase adoption of Pond’s AI models
- Create developer and area ambassador programs to bring in builders and users
- Improve onboarding, engagement and retention across developer and general-user journeys
- Grow the developer community through integrations, content, incentives, workshops, hackathons and grants
- Set growth KPIs, run tests on onboarding and activation, and use on-chain insights to improve results
What you bring
- At least three years in growth, marketing, business development or ecosystem work in web3 or AI
- You understand blockchain ecosystems, on-chain data and AI-powered applications
- You have grown user acquisition and retention, analyzed performance data and improved conversion paths
- You communicate effectively with both developers and end users
Who this fits
This senior role suits a self-directed growth professional who moves quickly, tests ideas and can engage both builders and users. You’ll work across partnerships, business development, marketing and research, with the role based remotely in New York.
From the employer
About Pond
Pond is building a decentralized AI infrastructure that leverages graph deep learning to power crypto-native applications. We enable on-chain intelligence, focusing on sybil detection, security, and intent-based MEVs while pushing the boundaries of AI + blockchain. Backed by top-tier investors, we are scaling our ecosystem and looking for a Growth Manager / Growth Lead to drive adoption, partnerships, and engagement.
Role Overview
We’re seeking a data-driven and strategic Growth Manager / Growth Lead to spearhead our growth initiatives. You’ll be responsible for user acquisition, community expansion, and ecosystem partnerships, ensuring that Pond becomes the go-to AI infrastructure for web3 applications.
This role requires someone who understands the intersection of AI and blockchain, can experiment rapidly, and is passionate about growing developer and user adoption in a decentralized ecosystem.
Key Responsibilities
Growth Strategy & Execution
• Develop and execute go-to-market (GTM) strategies to drive adoption of Pond’s AI models. • Design and build a Developer and Area Ambassador Program to attract developers and general users while increasing project visibility and engagement.
• Optimize funnel metrics for developer and general user onboarding, ecosystem engagement, and retention.
• Identify and implement growth loops using on-chain data insights and AI-powered automation.
Community & Developer Relations
• Scale Pond’s developer ecosystem, fostering contributions and integrations.
• Manage community growth, overseeing content, engagement, and incentive programs.
• Lead educational initiatives, including workshops, hackathons, and grants to attract builders.
Partnerships & Ecosystem Expansion
• Drive strategic partnerships with L1/L2 chains, DeFi protocols, DAOs, and AI-focused projects.
• Work closely with business development to unlock high-impact integrations.
• Collaborate with marketing and research teams to position Pond as an AI leader in web3.
Data-Driven Growth & Experimentation
• Define and track KPIs related to user growth, adoption, and ecosystem health.
• Run A/B tests on user journeys, onboarding flows, and activation strategies.
• Leverage on-chain analytics, growth hacking techniques, and AI automation to optimize engagement.
• Experience with building ambassador program.
Why Join Pond?
Work at the cutting edge of AI & blockchain with a highly skilled technical team.
Shape the future of on-chain intelligence and decentralized AI.
Competitive compensation with token incentives and growth opportunities.
Be part of a mission-driven startup backed by top-tier VCs & builders.
3+ years of experience in growth, marketing, BD, or ecosystem development in web3 or AI.
Understanding of blockchain ecosystems, on-chain data, and AI-driven applications.
Experience driving user acquisition, retention, and network effects.
Ability to analyze growth data, set KPIs, and optimize conversion funnels.
Excellent communication skills, capable of engaging both developers and end-users.
Self-starter with a bias for action, adaptability, and experimentation mindset.
Nice-to-Haves
Prior experience in crypto-native AI, DeFi, or blockchain infrastructure.
Familiarity with growth tools, analytics dashboards, and web3 engagement platforms.
Experience in developer and user marketing, grants programs, or hackathons.
Technical fluency in machine learning.
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