Creative & Content Lead
At a glance
Senior Content Creation role at IF Gathering/Gather. Remote, United States · full-time · no salary stated · we estimate $100,080–$166,750 across the United States.
IF Gathering/Gather has not published a salary for this role. The figure below is our estimate, not theirs.
remoteroles summary, based on the employer's posting.
What you'll do
- Set quarterly and campaign plans for social, email, podcast and publishing, then turn leadership direction into calendars and briefs
- Create and adapt Jennie Allen content from podcasts, talks and books into videos, carousels, quotes and emails
- Design channel-ready graphics, presentations and launch materials, then revise concepts based on feedback
- Write Jennie-voiced captions, email campaigns, promotional copy and scripts, and edit other writers’ work
- Lead creative contractors, manage overlapping production deadlines and keep content systems and asset libraries organized
What you bring
- At least five years in content, brand or creative work, including two years leading creative projects or contractors
- You have built content for an individual’s personal brand and planned, delivered and measured content strategy
- Strong graphic design ability in Adobe Creative Suite and Canva, backed by a portfolio
- Writing samples that show strong copy across social, email and marketing, plus fluency in short-form social formats and trends
- A thriving personal relationship with Jesus Christ
Who this fits
This senior, hands-on role suits someone who can strategize, design, write and lead contractors, while working within Jennie Allen’s voice and taking direct feedback. It is not primarily a video production job or a role with full brand autonomy. The position is full-time and remote in the United States, with at least quarterly travel for team retreats and key events. You’ll report to the Chief of Staff to the Founder and supervise creative contractors.
From the employer
ABOUT GATHER
Gather exists because God is moving through His Church, and our role is to help people see it, celebrate it, and join in. We gather and mobilize the Church globally and locally to bring the love of Jesus to the unreached — through large-scale events, discipleship resources, and storytelling that points people back to Him. What began with our catalytic event, Gather25, is already bearing fruit — countless people meeting Jesus for the first time, believers rediscovering their faith, and communities changed in ways we're still hearing stories about.
Led by Jennie Allen, Gather is pursuing a bold vision: to gather and mobilize 1 billion people by 2033, see 250 million come to faith, unite 1,000 cities, and raise up 1 million intercessors praying for revival. We believe this mission is bigger than any one church, ministry, or movement — so we're partnering with kingdom-minded organizations around the world to equip believers, expand our reach, and help move the Church toward what He's already doing.
- JOB SUMMARY
We're looking for a rare creative: a strategist who can build the plan, a designer who can make it beautiful, a writer who can find the words, and a leader who can get it all shipped.
You'll own the creative and content engine behind Jennie Allen's personal brand, including her podcast, books, speaking, and social channels. You'll set the content plan, make cutting-edge content yourself, and lead the editors, videographers, and designers who help bring it to life.
You'll serve Jennie and the Chief of Staff as their creative partner. That means bringing bold ideas, taking direction with humility, and executing within an established voice. This role is hyper-productive and deeply creative in equal measure.
Please read this before applying: this is not a film or video production role. Video is part of the work, but most of your week will be strategy, design, copy, and leading a creative team. If you haven't done all four, this role isn't the right fit.
- This role is / This role is not
This role IS
This role IS NOT
Building content strategy and turning it into a plan
A film or video producer role
Designing graphics, carousels, decks, and launch assets yourself
Purely managing others who do the design
Writing copy: captions, emails, scripts, launch messaging
A role where copy comes to you finished
Growing an individual leader's personal brand
General corporate or nonprofit org marketing
Sourcing and leading the creative department and its contractors
An entry-level or assistant position
Serving a founder's vision with excellence and humility
Full creative autonomy over the brand
- CORE RESPONSIBILITIES
Content strategy & planning
- Build quarterly and campaign content plans across social, email, podcast, and publishing.
- Turn big-picture vision from Jennie and the Chief of Staff into clear calendars, briefs, and timelines.
- Track what's working with platform analytics and adjust the plan.
- Spot trends and formats early, and bring fresh ideas before they're asked for.
Personal brand content for Jennie Allen
- Create cutting-edge content that sounds and looks like Jennie across every platform.
- Repurpose long-form podcast episodes, talks, and books into short-form video, carousels, quotes, and emails.
- Lead creative for book launches, speaking events, and special projects.
- Protect and grow the voice, visual identity, and consistency of her brand.
Design (hands-on)
- Design social graphics, carousels, presentations, PDFs, and launch assets in Adobe Creative Suite, AI platforms, and Canva.
- Present multiple creative directions for review, then refine quickly to final.
- Prepare assets for every channel and keep them on-brand.
Copy & content writing
- Write captions, email campaigns, launch messaging, promotional copy, and short video scripts.
- Draft in Jennie's voice and edit others' copy for clarity and tone.
Creative department leadership
- Lead and direct contract editors, videographers, designers, and writers.
- Give clear briefs and feedback, and hold a high bar for quality.
- Manage production schedules, approvals, and deadlines across many concurrent projects.
- Act as the bridge between leadership and the creative team.
Systems & operations
- Build and maintain organized content systems, asset libraries, and production workflows.
- Develop templates and repeatable processes that improve team efficiency.
- Ensure creative resources remain accessible and organized.
- QUALIFICATIONS (Required)
- 5+ years in content marketing, brand, or creative roles, with at least 2 years leading creative work or contractors.
- Experience building content for an individual's personal brand: a founder, author, speaker, creator, or influencer.
- Proven content strategy experience: you've built a plan, executed it, and measured results.
- Strong hands-on graphic design skills in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva, shown in a portfolio.
- Familiarity with email platforms, project management tools (Asana, Notion, Monday), and AI creative tools.
- Strong copywriting skills across social, email, and marketing, shown in writing samples.
- Fluency in short-form social content and platform trends (Instagram, TikTok, YouTube).
- Exceptional organization, with experience managing many deadlines and stakeholders at once.
- Comfort executing within someone else's voice and receiving direct creative feedback.
- A self-starter who solves problems before they're flagged.
- A thriving personal relationship with Jesus Christ.
- REPORTING
Reports to: Chief of Staff to the Founder
Supervises: Creative Contractors
- LOGISTICS
- Full-time employee, 40 hrs/week
- Remote employment, with a minimum of quarterly travel required for All Team retreats and key events
- BENEFITS
- Employer-paid healthcare insurance for you and your family, with no employee contribution
- Employer-paid hospital insurance plan
- Unlimited paid time off (PTO)