Creative Strategist (DTC Ecommerce) For a USA Client - All LATAM - Remote
Paired Open · verified Oct 24, 2026 At a glance
Mid-level Creative role at Paired. Remote, Mexico · full-time.
Pay not stated Creative salary
remoteroles summary, based on the employer's posting.
What you'll do
- Develop fresh ad concepts each week using campaign results, customer insights and market signals
- Write scripts for UGC, VSL, static and short-form video ads, shaping hooks and messages to prompt purchases
- Use media buyer feedback and performance data to decide what creative to change next
- Guide designers and video editors with clear direction, then collaborate on weekly testing cycles
- Track competitor ads, emerging trends and platform practices across Meta and Instagram
What you bring
- You have a proven record creating performance-focused ads for DTC ecommerce brands
- You can read ad metrics and consumer psychology to build hooks and concepts that convert
- You have experience planning and scripting several ad formats, including UGC, VSL and video
- A portfolio is required
Who this fits
This role suits a creative strategist who works quickly, uses results to refine concepts and collaborates closely with a media buyer and creative team. It is remote and open to candidates across LATAM, supporting a USA client.
From the employer
Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent. We admire the importance of innovative social media strategies and are committed to connecting talented individuals with great companies that need their unique skills. Our mission is to provide great jobs to talented people, no matter where they are located.
We're seeking a Creative Strategist to drive our client's paid advertising performance through high-converting ad concepts and data-driven iterations. You'll generate fresh creative angles, script compelling ads, and work closely with our designer/video editor and media buyer in a fast-paced feedback loop. This role requires deep understanding of DTC ecommerce, consumer psychology, and what makes ads stop the scroll and drive purchases.
Responsibilities
- Generate multiple creative angles and concepts weekly based on performance data, customer insights, and market trends
- Write scripts for various ad formats including UGC, VSLs, static ads, and short-form video content
- Review campaign performance feedback from the media buyer and use data to inform next creative iterations
- Provide clear direction and feedback to the design/video team to ensure effective execution
- Monitor competitor ads, viral trends, and platform best practices across Meta and Instagram
- Work in weekly cycles with the media buyer and creative team to test, learn, and scale winning concepts
Requirements
- Proven track record developing creative for DTC ecommerce brands in performance marketing environments
- Strong ability to craft hooks, angles, and messaging that convert, backed by understanding of consumer psychology
- Comfortable interpreting ad performance metrics and feedback to guide creative decisions
- Experience conceptualizing and scripting multiple ad formats (UGC, VSLs, static, video ads)
- We require a portfolio
- Ability to produce high-quality concepts quickly and iterate based on data
- Clear, proactive communicator who thrives in collaborative feedback loops
Benefits
- USD Salary.
- Ability to work remotely.
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