Generalist Marketing Designer - Freelance
Right Side Up Open At a glance
Mid-level Graphic Design role at Right Side Up. Remote, United States · no salary stated · we estimate $70,728–$100,000 across the United States.
Right Side Up has not published a salary for this role. The figure below is our estimate, not theirs.
remoteroles summary, based on the employer's posting.
What you'll do
- Keep production moving across email, direct mail, web and display design
- Assemble responsive emails using an existing component library
- Create web and landing-page designs in Figma within an established system and its auto-layout
- Set up print-ready direct mail files with color settings and specs for compliance
- Produce display and affiliate banners as workload calls for them
What you bring
- At least five years as a marketing generalist or production designer
- A portfolio covering email, print and digital design, with strong typography and layout work
- Working knowledge of Figma auto-layout and adapting to a design system created by someone else
- InDesign experience preparing files for print and mail
Who this fits
This suits a hands-on individual contributor who can handle both polished design and detail-heavy production independently, with limited oversight. The work is freelance, typically around fifteen to twenty hours weekly, and the posting builds a talent bench for possible client engagements rather than filling one current opening. Finance or another regulated-industry background is a plus.
From the employer
Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.
Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We're trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. We have over 1400+ clients including Reddit, Robinhood, Lyft, Gusto, Stripe, Rippling, Shopify, Noom, Hinge Health, Kikoff, and more.
About The Role
Right Side Up is looking for a hands-on generalist marketing designer who can own a day-to-day production queue across email, direct mail, and web and display design, without needing a creative director to hand off the thinking. This is a production-focused, individual contributor seat, not a creative director or brand leadership role.
You'll build responsive email designs inside an existing component library, design web and landing pages in Figma using an established design system and auto-layout, and prepare print-ready direct mail files in InDesign, including color setup and vendor-ready specs. The strongest candidates move comfortably between polished digital creative and the more technical, detail-heavy production work that keeps a queue moving, and a background in finance or another highly regulated industry is a strong plus. This reflects an evergreen need we see across clients, not a single open role, so we're building an ongoing bench of designers like this for freelance engagements typically running 15-20 hours per week.
Responsibilities
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Own day-to-day production across email, direct mail, and web and display design.
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Build and assemble responsive email designs within an existing component library.
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Design web and landing pages in Figma, working within an established design system and auto-layout.
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Prepare direct mail files for print, including color setup and compliance-ready specs.
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Support display and affiliate banner production as volume requires.
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Partner closely with an in-house creative lead to stay aligned on brand standards and priorities.
Requirements
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5+ years of experience as a generalist marketing or production designer.
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Strong portfolio spanning email, direct mail/print, and web/digital design, with demonstrated typography and layout craft across those formats.
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Proficient in Figma, including auto-layout and working inside an existing design system built by someone else.
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Experience in InDesign for print production and mail file prep.
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Comfortable moving between polished digital design and more technical, detail-heavy production work.
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Background in finance or another highly regulated industry is a plus.
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Able to work independently within a lean, fast-moving team with minimal oversight.
Tools & Platforms
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Figma
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Adobe InDesign
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Adobe Creative Suite (Photoshop, Illustrator)
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Email/component-library platforms (e.g. Salesforce Marketing Cloud, Braze, or similar)
Why Right Side Up
Join a team that values expertise, flexibility, and meaningful work with some of the most innovative brands in the world. Exciting opportunities are available now — apply today to join our network of experts!
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