Pricing & Monetization Director

Sprinklr is the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), empowering brands to deliver extraordinary experiences at scale — across every customer touchpoint.

By combining human instinct with the speed and efficiency of AI, Sprinklr helps brands earn trust and loyalty through personalized, seamless, and efficient customer interactions. Sprinklr’s unified platform provides powerful solutions for every customer-facing team — spanning social media management, marketing, advertising, customer feedback, and omnichannel contact center management — enabling enterprises to unify data, break down silos, and act on real-time insights.

Today, 1,900+ enterprises and 60% of the Fortune 100 rely on Sprinklr to help them deliver consistent, trusted customer experiences worldwide.

Job Description

The Pricing & Monetization Director is accountable for Sprinklr’s pricing, packaging, and monetization strategy. This role sets the multi-year vision and operating model for how the company converts product innovation, customer value, market evidence, and unit economics into scalable commercial offers that customers can understand, sellers can transact, and the company can grow profitably.

The Director will lead a company-wide portfolio of monetization priorities spanning offer architecture, price metrics, packaging tiers, bundles, upgrade paths, consumption and outcome-based models, AI monetization, SKU governance, and commercial rollout. The role serves as a strategic advisor to the VP, Product Operations and executive leadership, and drives decisions across Product, Product Marketing, Finance, Sales, Sales Operations, Deal Desk, Billing, Revenue Accounting, Legal, Customer Success, Services, and Enablement.

This is a remote position with a preference for someone to sit in the Eastern time zone.

What You Will Own

• Enterprise pricing and packaging strategy. Define the principles, roadmaps, and decision frameworks that guide how Sprinklr packages, prices, sells, and expands its portfolio across Social, Marketing, Insights, Service, Platform, and AI.

• Offer and portfolio architecture. Create clear package structures, including good-better-best tiers, platform entitlements, add-ons, bundles, buyer-aligned offers, and logical land-expand-unify upgrade paths.

• Monetization model design. Develop and pressure-test seat, usage, consumption, credit, outcome, and hybrid pricing models; identify the price metric that best aligns customer value, willingness to pay, cost-to-serve, and operational feasibility.

• Commercial and financial modeling. Build business cases, scenario models, back-tests, migration economics, discount architecture, and sensitivity analyses that quantify ARR, margin, adoption, retention, cannibalization, and revenue-risk implications.

• Cross-functional pricing decisions. Lead working sessions and executive decision forums; surface trade-offs, recommend a clear path, and drive alignment from concept through approval and launch.

• Pricing operations and governance. Establish repeatable intake, prioritization, approval, documentation, and lifecycle processes for new offers, SKU creation, migrations, exceptions, deprecations, and pricebook changes.

• Launch and field readiness. Translate strategy into executable artifacts such as pricebooks, packaging maps, SKU definitions, quoting rules, migration guidance, FAQs, enablement materials, and seller-facing value narratives.

• Performance management. Define KPIs and learning agendas for new pricing and packaging, monitor adoption and commercial outcomes, and recommend revisions based on evidence from customers, deals, usage, win/loss patterns, and financial results.

• Market and customer intelligence. Incorporate competitive benchmarks, customer research, buyer personas, willingness-to-pay signals, and product usage into recommendations while distinguishing durable market evidence from one-off deal requests.

• Multi-year monetization roadmap. Establish a sequenced roadmap across product suites, customer segments, geographies, and channels, balancing transformational priorities with launch commitments, field needs, and operational capacity.

• Experimentation and optimization. Create a disciplined learning agenda for pricing and offer tests, defining hypotheses, guardrails, success metrics, and decision rules that turn market and customer evidence into continuous improvement.

How You Will Work

• Bring an independent, evidence-based point of view and recommend decisions rather than only facilitating stakeholder input.

• Balance strategic coherence with practical speed, distinguishing decisions that require precision from those best advanced through testing and iteration.

• Build credibility across technical, product, finance, and go-to-market audiences by making complex economics and trade-offs easy to understand.

• Operate end to end: frame the problem, gather evidence, model alternatives, secure decisions, translate them into systems and field assets, and measure results.

• Create durable mechanisms, reusable frameworks, and clear documentation so pricing decisions scale beyond a single project or individual.

Required Qualifications

• 12+ years of progressive experience in B2B technology, enterprise SaaS, pricing, monetization, product strategy, product operations, management consulting, corporate strategy, or a related field, including significant leadership of enterprise pricing and packaging across a complex portfolio.

• Demonstrated experience designing and launching complex B2B offers across multiple products, buyer groups, deployment models, or geographies.

• Expertise in pricing architecture, packaging design, value metrics, segmentation, willingness-to-pay research, competitive benchmarking, discounting, and migration strategy.

• Strong financial and analytical capability, including scenario modeling, unit economics, margin analysis, price-volume-mix thinking, and customer-level back-testing.

• Experience with recurring-revenue business models: seat-based, usage-based, consumption, credits, outcome-based, transaction, or hybrid pricing.

• Ability to influence senior Product, Finance, Sales, and executive stakeholders through structured thinking, clear recommendations, and executive-ready communication.

• Proven record of turning strategy into operational execution across pricebooks, SKUs, quoting workflows, billing requirements, enablement, and performance reporting.

• Advanced proficiency with Excel or equivalent modeling tools and comfort working with CRM, CPQ, billing, product-usage, and business-intelligence data.

• Bachelor’s degree or equivalent practical experience.

• Demonstrated experience leading a pricing, monetization, commercial strategy, or related team and developing high-performing analytical and strategic talent.

• Experience presenting material pricing, portfolio, or business-model recommendations to C-suite leaders; board exposure is strongly preferred.

• Proven ability to establish enterprise governance, prioritize a portfolio of competing monetization initiatives, and drive adoption across a global matrixed organization.

Preferred Qualifications

• Experience in enterprise SaaS, customer experience management, contact center, marketing technology, social media management, analytics, or AI software.

• Experience monetizing AI, automation, data, API, platform, or agentic capabilities using credits, consumption, outcomes, or blended commercial models.

• Familiarity with Salesforce and enterprise CPQ/pricebook processes, product telemetry, revenue-recognition considerations, and usage-based billing operations.

• Experience partnering with external pricing advisors or applying methodologies such as conjoint analysis, Van Westendorp, Gabor-Granger, value-driver segmentation, and price-volume sensitivity analysis.

• MBA or advanced degree in business, economics, finance, analytics, or a related field.

We focus on our mission: Sprinklr was founded in 2009 to solve a big problem: growing enterprise complexity that separated brands from their customers. Our vision was clear: to unify fragmented teams, tools and data — helping large organizations build deeper, more meaningful connections with the people they serve. Today, Sprinklr has a unified, AI-native platform for four product suites: Sprinklr Service, Sprinklr Social, Sprinklr Marketing, and Sprinklr Insights. Sprinklr is here to do three things:

• Lead a new category of enterprise software that we call Unified-CXM.

• Empower companies to deliver next generation, unified engagement journeys that reimagine the customer experience.

• Create a culture of customer obsession, with trust, teamwork, and accountability.

We believe in our product: Customers who value exceptional customer experiences have what they need on our single unified platform, built with an operating system approach on a single codebase. That means that everything — and everyone — can work together to service, respond, sell, and market to customers on the channels they prefer. While Unified Customer Experience Management (Unified-CXM) as a category is just getting started, we are well on our way to creating a no-compromise, unified approach to better customer experiences for the world’s leading enterprise brands.

We invest in our people: We offer a comprehensive suite of benefits designed to help each member of our team thrive. Sprinklr believes that you should be able to get the type of care you need for your personal well-being when you need it. We offer you and your family voluntary healthcare coverage in countries where applicable. We believe it is important to take time off – it is essential for your mental and physical wellbeing. We provide Sprinklrites with paid time off to recharge and spend time with loved ones. We want to grow our talent with purpose. Our open Mentoring Program is designed to create meaningful connections that support growth and amplify our focus.

To learn more about employee benefits by region, click here.

To learn more about all-things-Sprinklr, visit our candidate resource hub here.

EEO - Our philosophy: Our goal is to ensure every employee feels like they belong and are operating in a collaborative environment. We fervently believe every employee matters and should be respected and heard. We believe we are stronger when we belong because collectively, we’re more innovative, creative, and successful. 

Sprinklr is proud to be an equal-opportunity workplace and complies with all applicable federal, state, and local fair employment practices laws. We are committed to equal employment opportunity regardless of race, color, religion, creed, national origin or ancestry, ethnicity, sex (including gender, pregnancy, sexual orientation, and gender identity), age, physical or mental disability, citizenship, past, current, or prospective service in the uniformed services, genetic information, or any other characteristic protected under applicable law.

Reasonable accommodations are available upon request during the interview process. To request an accommodation, please work directly with your recruitment coordinator or recruiter.

JOB REQ COMPENSATION RANGE

The base salary range for this role is shown above. At Sprinklr, base pay depends on multiple individualized factors, including experience, qualifications, job-related knowledge and skills, and geographic location. Base pay is only one part of our competitive Total Rewards package: the successful candidate may also be eligible to participate in Sprinklr’s discretionary bonus plan, commission plan, and/or equity plan, depending on role.

US-based Sprinklr employees are eligible for a highly competitive benefits package as well, which demonstrates our commitment to our employees’ health, well-being, and financial protection. The US-based benefits include a 401k plan with 100% vested company contributions, flexible paid time off, holidays, generous caregiver and parental leaves, life and disability insurance, and health benefits including medical, dental, vision, and prescription drug coverage.

Warning about Recruiting Scams: Please be vigilant for recruiting scams impersonating Sprinklr. Sprinklr will never ask you for money, to pay for equipment, or for unnecessary personal information during the interview process. Sprinklr will also never pay in Bitcoin or send email communications from our executives. Please review the Federal Trade Commission's advice to avoid these types of scams.

If you are contacted by someone whom you suspect may not be appropriately representing Sprinklr, please do not engage and block their email or phone number immediately.