Sr. Project Marketing Manager and Social media Head
At a glance
Senior Social Media role at Weekday AI. Remote, United States · full-time · no salary stated · we estimate $95,063–$148,466 across the United States.
Weekday AI has not published a salary for this role. The figure below is our estimate, not theirs.
remoteroles summary, based on the employer's posting.
What you'll do
- Build multi-channel campaigns to bring in qualified leads, then improve landing pages to turn more visitors into leads
- Run Google Ads, Bing Ads and influencer activity, scaling the campaigns and channels that perform best
- Grow referrals from satisfied customers and improve search rankings through links, content and structured snippets
- Lead an international marketing team through regular reviews, coaching and close follow-up on execution
- Track marketing results, examine funnel drop-offs and work with tech, product and CRO teams on user experience and tests
What you bring
- At least seven years of experience
- Hands-on performance marketing, social media marketing and digital marketing skills
- Strong Google Ads knowledge, including value-based bidding, and confidence working with spreadsheets
Who this fits
This suits a data-focused marketing leader who delegates while staying closely involved in the team's work. The role calls for mentoring people and holding them to high standards. The listed locations include the United States, South Africa, Jordan, Lebanon, Romania, Poland, Malta and Portugal.
From the employer
This role is for one of Weekday’s clients
Min Experience: 7+ years
Location: United States, South Africa, Jordan, Lebanon, Tennessee, United States, Romania, Poland, Malta, Portugal
JobType: full-time
As the Sr. Project Marketing Manager and Social Media Head, you will play a crucial role in driving revenue growth and optimizing our Front End and Back End marketing efforts. You will be responsible for leading and managing a global paid/influencer/content marketing team, overseeing lead generation, and conversion. Your expertise in digital marketing, team leadership, and data-driven decision-making will be instrumental in scaling our business.
Are you a "creative" person? Then this is probably not the right job for you. We want someone who is a spreadsheet master and who even understands the complex GOOGLE ADS interface like the back of his hand. Don't know what value based bidding is? Please don't apply.
And yet, you can't be a loner or insist on doing everything yourself. You need to be able to delegate, mentor, hold people accountable to high standards. "Dig deep" into the details when required. If you "delegate and forget it", then don't apply. You need to be regularly, deeply involved with all your people, working together and achieving results.
Requirements
What You Will Do:
I. Revenue Growth & Marketing Strategy
Develop and execute multi-channel marketing strategies that drive high quality lead growth.
Optimize and scale landing pages to maximize lead conversion.
Identify high-performing marketing campaigns and channels and scale them effectively.
Oversee all paid media traffic channels, including Google Ads, Bing Ads, and influencer partnerships.
Leverage satisfied customers to drive referral-based growth.
Blow up the internet with good links, great content, etc, all getting us to rank higher.
Oversee structured snippets implementation.
III. Team Leadership & Execution
Lead and manage an international marketing team.
Conduct regular one-on-one and team meetings to review performance, challenges, and opportunities.
Provide mentorship, training, and coaching to ensure high team performance.
Work closely with tech and product teams to optimize user experience and tracking.
IV. Data-Driven Decision Making
Track and analyze key marketing metrics to optimize ROI.
Conduct funnel analysis to identify areas for improvement.
Coordinate with CRO to identify new tests to improve offers, pricing, and promotions.
Must-have skills
Performance Marketing, Social Media Marketing, Digital Marketing
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