TITLES - Marketing Lead

deCircle Open

Remote New York Full-time Senior General Marketing

At a glance

Senior General Marketing role at deCircle. Remote, United States · full-time · no salary stated · we estimate $115,000–$176,875.

Estimated pay

deCircle has not published a salary for this role. The figure below is our estimate, not theirs.

$115,000 – $176,875

What the middle half of senior general marketing roles in New York paid, among postings that did state a salary.

Worked out from 142 postings that stated pay, median $154,650. Last updated Nov 13, 2026.

RoleGeneral Marketing

SenioritySenior

LocationNew York

WorkplaceRemote

EmploymentFull-time

PostedJan 29, 2026

Role brief

remoteroles summary, based on the employer's posting.

What you'll do

Set the platform, tool and artist-model story across the website, product, press and community
Explain the audience, timing and cultural change behind TITLES in a clear narrative
Plan launches for features, artist models, partnerships and seasonal campaigns
Test new routes to creative communities, then expand the channels that reach and retain them
Brief campaigns, align teams around user needs, and hire and develop marketing staff

What you bring

You understand how products serve artists, creative professionals and their communities
You have identified cultural moments, partnerships or narratives that raise internet-native brands
You can combine user feedback with data to understand sentiment and market needs
You bring empathy, customer focus and a practical approach to high-quality execution

Who this fits

This senior role suits someone who can set marketing direction and execute, working closely with the CEO and teams across functions. You’ll recruit and lead brand and product marketers as the team grows. The role is remote in New York.

From the employer

Role Overview

TITLES is looking for a Marketing Lead / Head of Marketing to define how the company is seen, felt, and experienced in the world. This role sits at the intersection of product, brand, and community, with a strong focus on storytelling that resonates deeply with artists and creatives while remaining grounded in scalable strategy and systems.

You will work closely with the CEO to shape and communicate the narrative of TITLES—how the platform enables artists to train, distribute, and monetize their own AI models, and how a new creative class is emerging as a result. This role is responsible for bringing clarity, voice, and creative magic to every feature, model, and story across the TITLES ecosystem.

Responsibilities

Own positioning and messaging for the TITLES platform, tools, and artist models across all touchpoints (website, product, press, community) under a cohesive narrative.
- Define who TITLES is for, why now, and the cultural shift it represents.
Develop and lead go-to-market strategies for new features, artist models, collaborations, and seasonal campaigns.
Explore, test, and scale new distribution channels to reach and retain creative communities.
Set creative briefs for campaigns and ensure execution aligns with TITLES’ high aesthetic and brand standards.
Establish shared rituals and workflows across product, engineering, community, and partnerships to align around user needs and market opportunities.
Recruit, manage, and grow a brand and product marketing team as the company scales.

Profile & Skills

Deep understanding of building products for artists, creatives, and creative communities.
Proven track record identifying and cultivating cultural moments, partnerships, or narratives that elevate internet-native brands.
Strong ability to understand user sentiment using both qualitative insight and data-driven analysis.
Hands-on mindset with a willingness to execute strategies with high quality and attention to detail.
High level of empathy, strong customer-centric thinking, and the ability to anticipate user and market needs.
Comfortable operating in ambiguity and collaborating closely with leadership and cross-functional teams.