Programmatic Marketing Consultant
Right Side Up Open · verified Oct 24, 2026 At a glance
Mid-level Programmatic role at Right Side Up. Remote, United States · no salary stated · we estimate $80,925–$108,125 across the United States.
Right Side Up has not published a salary for this role. The figure below is our estimate, not theirs.
remoteroles summary, based on the employer's posting.
What you'll do
- Run campaigns directly in DV360, YouTube, display and video, from setup through pacing, targeting and budget decisions
- Lead open-exchange and PMP buying, manage deal IDs, and shape where inventory comes from
- Make display and video buying workflows consistent, then build the infrastructure and practices that support scale
- Work with analytics, ad ops, creative, product and growth teams to strengthen measurement and campaign results
- Track performance, resolve platform problems and give clear recommendations for improving campaigns
What you bring
- At least five years in programmatic media buying, performance marketing or digital acquisition
- Hands-on ability with DV360, YouTube, display, video, PMP buying and deal ID management
- You understand exchange buying, inventory sourcing and the technical operations behind programmatic platforms
- You have managed substantial programmatic or video acquisition budgets and optimized complex campaigns
Who this fits
This role suits a hands-on mid-level consultant who can own both planning and execution with limited direction. You'll work across teams and connect display and video buying to app acquisition and growth goals. Familiarity with mobile app acquisition and MMPs is a plus.
From the employer
Right Side Up is looking for experienced Senior Manager, Performance Marketing Consultants with deep hands-on expertise across programmatic media buying, DV360, YouTube, display, video, and broader performance acquisition channels.
The ideal consultant is highly operational, comfortable working directly in-platform, and able to own both strategy and execution without a lot of hand-holding. They should understand the technical infrastructure behind programmatic buying, know how to optimize complex media environments, and bring a sharp point of view on inventory, measurement, and scalable buying workflows.
Responsibilities
- Own hands-on strategy and execution across DV360, YouTube, display, video, and programmatic buying channels
- Manage campaign setup, optimization, pacing, targeting, inventory sourcing, and budget allocation
- Lead open exchange buying, PMP setup, deal ID management, and broader inventory strategy
- Improve and standardize buying workflows across display and video channels
- Partner with analytics, ad ops, creative, product, and growth teams to improve measurement and campaign performance
- Build scalable media buying infrastructure and establish programmatic best practices
- Align display and video buying with broader app acquisition and growth goals
- Monitor performance trends, troubleshoot platform issues, and communicate clear optimization recommendations
Requirements
- 5–8+ years of experience in programmatic media buying, performance marketing, or digital acquisition
- Deep hands-on expertise across DV360, YouTube, display, video, PMP buying, and deal ID management
- Strong understanding of programmatic infrastructure, exchange buying, inventory sourcing, and platform operations
- Experience managing large-scale programmatic and video acquisition budgets
- Experience operating directly in-platform, not only through managed-service or agency-led structures
- Strong analytical and operational mindset with experience optimizing complex media buying programs
- Familiarity with mobile app acquisition and MMPs like AppsFlyer, Kochava, or Adjust
- Prior experience with consumer technology, mobile app, marketplace, or similarly sophisticated growth environments
- Strong communication skills and comfort working cross-functionally
- Ability to operate independently in fast-paced, evolving environments with both strategic and executional ownership
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