Lead Generation Specialist
Remote South Africa Mid-level Demand Generation
At a glance
Mid-level Demand Generation role at VirtuHire. Remote, South Africa.
Pay not stated Demand Generation salary
RoleDemand Generation
SeniorityMid-level
LocationSouth Africa
WorkplaceRemote
PostedApr 2, 2025 · 1y ago
Role brief
remoteroles summary, based on the employer's posting.
What you'll do
- Find prospective IT clients and use LinkedIn Sales Navigator or other tools to reach them
- Run focused outreach through LinkedIn, email and cold calls to create new business opportunities
- Keep a pipeline of qualified prospects moving and build relationships that can lead to ongoing partnerships
- Coordinate with recruiters on hiring needs and market trends, then track and share outreach results
What you bring
- You have worked in lead generation, business development or sales, ideally in IT or recruitment
- You bring hands-on experience with LinkedIn outreach and cold calling
- You communicate well, take initiative and can work independently
Who this fits
This remote role is based in South Africa and suits someone who can own prospecting independently. Recruitment experience is useful, while LinkedIn Sales Navigator and CRM experience are preferred.
From the employer
As a Lead Generation Specialist, you will play a crucial role in driving business growth by identifying and engaging potential clients in the IT sector. This role requires strong LinkedIn business development skills and cold calling expertise to build relationships with key decision-makers and generate new business opportunities for the recruitment team.
Key Responsibilities
- Research and identify prospective clients within the IT industry.
- Leverage LinkedIn Sales Navigator and other tools to connect with potential clients.
- Develop and execute targeted outreach campaigns via LinkedIn, email, and cold calls.
- Build and maintain a strong pipeline of qualified leads.
- Collaborate with the recruitment team to understand hiring needs and market trends.
- Nurture relationships with potential clients to convert leads into long-term partnerships.
- Track and report lead generation activities and outcomes.
Requirements
- Proven experience in lead generation, business development, or sales, ideally within the IT or recruitment sector.
- Strong experience in LinkedIn outreach and cold calling.
- Excellent communication and interpersonal skills.
- Proactive, results-driven mindset with the ability to work independently.
- Experience using CRM tools and LinkedIn Sales Navigator (preferred).