Product Manager

The Role

We’re looking for a Product Manager to join Wpromote’s Technology team and help shape Polaris IQ, our marketing intelligence platform that gives clients more intelligent investment decisions and actions to grow their brand and their bottomline, with solutions across brand health, audience, creative, media, and measurement.

You’ll own multiple applications within Polaris IQ and lead the development & design group responsible for delivering the roadmap across those areas, building solutions that serve both Wpromote’s marketing experts and our clients. Sitting at the intersection of digital marketing, client delivery, and technology, you’ll work closely with our marketing services teams, clients, Engineering, Design, and other partners to understand how marketers work, identify opportunities, and turn them into clear product decisions and requirements.

The ideal candidate brings curiosity, strong judgment, and an innovative mindset to how technology, data, and AI can improve the way marketers work. You’re comfortable navigating competing priorities, using research and data to make decisions, and independently moving work forward. You understand how a digital marketing agency operates and the work our teams do for clients. For someone with digital agency experience, this role could be a great opportunity to apply that knowledge while taking the next step into Product.

You Will Be

• Owning multiple applications within Polaris IQ, leading the squad responsible for delivering your roadmap, and contributing to the broader Wpromote Product roadmap

• Conducting user research, analyzing market and product data, and developing clear use cases and recommendations to evaluate and prioritize opportunities

• Translating user and business needs into requirements, workflows, acceptance criteria, and prioritized work for Engineering and Design

• Partnering across Engineering, Design, R&D, Product Marketing, Sales, and Client Services to deliver, launch, and drive adoption of valuable and reliable product experiences

• Representing Polaris IQ in client conversations, sales demos, internal meetings, and cross-functional planning

• Using product usage, adoption, feedback, and business performance data to evaluate success and guide future decisions

• Triaging product questions and issues, identify patterns, and escalate bugs, risks, and opportunities for improvement

You Must Have

• 3+ years of experience in digital marketing, marketing technology, or a digital agency, with a strong understanding of how agency teams deliver marketing services for clients

• Experience translating user or business needs into product requirements, priorities, workflows, or deliverables

• Experience working with technical and cross-functional teams to move initiatives from idea through execution

• Strong communication, facilitation, analytical, and critical-thinking skills, with the ability to create alignment and make informed recommendations

• Ability to independently manage ambiguity and competing priorities, make sound decisions, and take ownership without extensive oversight

• Curiosity about marketing technology, data, AI, and emerging ways to improve how marketing teams work

Nice to Have

• Product management, product operations, or software development experience, particularly in SaaS or marketing technology

• Hands-on experience in paid search, paid social, programmatic, SEO, content, creative, analytics, measurement, or another digital marketing discipline

• Experience working with marketing data, APIs, integrations, dashboards, reporting, SQL, BigQuery, or product analytics tools

• Experience with Jira and Agile/Scrum practices

• Experience supporting client-facing demos, training, enablement, launches, proposals, or go-to-market initiatives

At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing. We offer: -Remote-first culture -Unlimited PTO -Extended Holiday break (Winter) -Flexible schedules -Work from anywhere options* -100% paid parental leave -401(k) matching -Medical, Dental, Vision, Life, Pet Insurance -Sponsored life insurance -Short Term Disability insurance and additional voluntary insurance -Annual Class Pass credits and more! The anticipated annual salary for this role will range from $110,000 - $135,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. The total compensation package for this role will include benefits. *This position may be performed remotely in most states within the US, with some exclusions **While this role offers the flexibility to work remotely, we have office hubs in Los Angeles and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person! ***This position is not eligible for immigration sponsorship Important Notice: Beware of Job Scams Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity. Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote. This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.