Digital Marketing & E-Commerce Manager (Construction & Building Products)
At a glance
Manager-level Digital Marketing role at D2B. Remote, Philippines · full-time.
Pay not stated Digital Marketing salary
remoteroles summary, based on the employer's posting.
What you'll do
- Run the Shopify store end to end, improving product pages, site content and the customer journey
- Keep product details accurate and maintain connections between the store and inventory systems
- Grow organic traffic through SEO and site improvements, while managing Google Ads and tracking returns
- Send email campaigns, support customer retention, and publish content on Facebook, Instagram and LinkedIn
- Use GA4 to review results and recommend practical changes
What you bring
- At least three years working across digital marketing and e-commerce
- Hands-on experience running Shopify stores across their full operation
- A strong grasp of SEO, Google Ads and social media marketing
- Experience managing product catalogs and website content, plus reporting with GA4 or similar tools
Who this fits
This suits a hands-on manager who can work independently and balance several priorities. You must be based in Manila, work New Zealand business hours on weekdays, and have a reliable computer and stable internet. The role is fully remote under an independent contractor agreement.
From the employer
Position: DIGITAL MARKETING & E-COMMERCE MANAGER (CONSTRUCTION & BUILDING PRODUCTS)
Salary range: Php 70,000/month (The final amount will be at the the client discretion basing on the candidate’s skills and experience.)
Working Hours: New Zealand Business Hours (Monday–Friday)
Work set-up: Full time, 100% Remote work under Independent Contractor Agreement
Holidays: New Zealand public holidays
Recruitment process: possible multiple client interviews and an assessment
About the Company & Opportunity
We are partnering with a growing New Zealand-based supplier of premium construction and surface technology products serving trade professionals, builders, and contractors across New Zealand and the Pacific. As the business continues to expand its digital presence, we are seeking a hands-on Digital Marketing & E-Commerce Manager to own and optimize the entire online customer journey. This role combines e-commerce operations, website management, digital marketing, and lead generation to drive growth and deliver a seamless customer experience. If you enjoy working with product-based businesses and thrive in a role that blends strategy with execution, we'd love to hear from you.
Key Responsibilities
- Manage and optimize the Shopify website, including product pages, content, and customer experience.
- Maintain accurate product information and system integrations, preferably with CIN7 or similar platforms.
- Drive organic growth through SEO and website optimization.
- Manage Google Ads campaigns and monitor ROI.
- Execute email marketing campaigns and customer retention initiatives.
- Create and manage content across Facebook, Instagram, and LinkedIn.
- Track performance using GA4 and provide actionable insights and recommendations.
Work Setup
- Permanent Work From Home
- Must have a reliable computer and stable internet connection
- Must be available to work during New Zealand business hours
Requirements
- 3+ years of experience in digital marketing and e-commerce.
- Proven experience managing Shopify stores end-to-end.
- Strong understanding of SEO, Google Ads, and social media marketing.
- Experience handling product catalogs and website content.
- Analytical mindset with experience using GA4 and reporting tools.
- Ability to work independently and manage multiple priorities.
Preferred Experience
- Experience with CIN7 or similar ERP/inventory systems.
- Background in construction, building products, manufacturing, wholesale, or other technical product industries.
- Experience with Klaviyo, Mailchimp, or similar email marketing platforms.
- Familiarity with Google Merchant Center and Meta Business Suite.