Digital Marketing salary
41 market ranges · employer-stated pay · updated Oct 24, 2026
The best-evidenced figure here is for digital marketing roles at mid level across the United States: 170 postings where the employer stated pay put the middle half between $74,859 and $115,000, with a median of $95,000.
Pay rises with seniority across the United States: the medians run mid-level $95,000, senior $127,500 and lead $190,540. Moving from mid-level to lead is worth roughly 101% more.
Every range here is counted from real postings, never modelled. 20 of the 41 ranges in the table rest on fewer than 10 postings and are marked hint: treat those as hints rather than benchmarks.
Every measured range
41 by market and level| Market | Level | Market range | Median | Sample |
|---|---|---|---|---|
| United States · country-wide | Entry | $56,000 – $80,000 | $72,101 | 8hint |
| United States · country-wide | Mid | $74,859 – $115,000 | $95,000 | 170 |
| Canada · country-wide | Mid | CA$62,500 – CA$75,202 | CA$71,250 | 26 |
| United Kingdom · country-wide | Mid | £36,790 – £43,092 | £42,000 | 10 |
| Australia · country-wide | Mid | A$90,851 – A$102,105 | A$93,404 | 6hint |
| United States · country-wide | Senior | $100,750 – $158,825 | $127,500 | 67 |
| Canada · country-wide | Senior | CA$74,000 – CA$109,875 | CA$93,803 | 12 |
| United States · country-wide | Lead | $152,500 – $209,700 | $190,540 | 54 |
| Remote · United States | Mid | $75,693 – $126,000 | $97,500 | 33 |
| Remote · United States | Senior | $98,750 – $139,000 | $118,250 | 14 |
| Remote · United States | Lead | $189,063 – $206,000 | $197,250 | 6hint |
| Austin | Mid | $64,000 – $69,000 | $68,000 | 7hint |
| Boston | Mid | $83,000 – $121,000 | $84,000 | 10 |
| Boston | Lead | $218,000 – $244,000 | $218,000 | 5hint |
| Chicago | Entry | $70,000 – $97,000 | $85,000 | 11 |
| Chicago | Mid | $75,000 – $118,000 | $100,000 | 23 |
| Denver | Mid | $100,000 – $115,000 | $108,000 | 5hint |
| Denver | Senior | $131,000 – $170,000 | $170,000 | 5hint |
| Hamburg | Mid | €45,000 – €55,000 | €48,000 | 7hint |
| Irvine | Entry | $42,000 – $61,000 | $51,000 | 5hint |
| Irvine | Mid | $103,000 – $140,000 | $137,000 | 9hint |
| Karlsruhe | Mid | €42,000 – €68,000 | €42,000 | 13 |
| London | Lead | £39,000 – £42,000 | £42,000 | 11 |
| Los Angeles | Entry | $52,000 – $92,000 | $73,000 | 5hint |
| Los Angeles | Mid | $76,000 – $90,000 | $85,000 | 10 |
| Los Angeles | Lead | $105,000 – $174,000 | $111,000 | 11 |
| Miami | Mid | $55,000 – $121,000 | $82,000 | 6hint |
| Minneapolis | Mid | $72,000 – $80,000 | $75,000 | 9hint |
| New York | Entry | $76,000 – $115,000 | $96,000 | 18 |
| New York | Mid | $71,250 – $104,375 | $81,750 | 14 |
| New York | Senior | $135,000 – $165,000 | $142,500 | 5hint |
| New York | Lead | $130,500 – $197,275 | $150,000 | 11 |
| San Diego | Entry | $83,000 – $88,000 | $88,000 | 5hint |
| San Diego | Mid | $82,000 – $111,000 | $90,000 | 9hint |
| San Francisco | Mid | $123,500 – $227,000 | $165,000 | 5hint |
| Toronto | Entry | CA$92,000 – CA$115,000 | CA$105,000 | 15 |
| Toronto | Mid | CA$60,000 – CA$75,000 | CA$71,250 | 16 |
| Toronto | Senior | CA$65,625 – CA$103,625 | CA$81,250 | 6hint |
| Vancouver | Mid | CA$74,000 – CA$100,000 | CA$92,000 | 6hint |
| Washington | Entry | $58,000 – $71,000 | $62,000 | 7hint |
| Washington | Mid | $69,000 – $96,000 | $81,000 | 10 |
Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.
Ranges span the 25th to 75th percentile of employer-stated base pay for the market and level. Median is the 50th percentile. Sample is the number of postings measured.
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Digital Marketing
Pay by market
2 pagesOpen digital marketing roles · 4 with stated pay
Pay marked e is our estimate. Everything else is the employer's own figure.