Marketing Specialist - Home Care
Genius Agency AI Open · verified Oct 24, 2026 At a glance
Mid-level General Marketing role at Genius Agency AI. Remote, Philippines.
Pay not stated Marketing Specialist salary
remoteroles summary, based on the employer's posting.
What you'll do
- Plan social content, publish posts, and track audience responses across platforms
- Refresh website pages to make them easier to use and improve accessibility and search visibility
- Create blogs, graphics, newsletters, and videos that follow the brand voice and marketing goals
- Set up automated lead-generation and follow-up campaigns, then review results and refine them
- Coordinate with leaders and care teams so marketing work reflects organizational priorities
What you bring
- You have demonstrated experience in social media, content production, and digital marketing
- You have worked directly in a website content management system and know funnel automation tools
- You can write, edit, and communicate visually, while using performance data to improve campaigns
- You can handle several projects independently and bring a self-starting, creative approach
Who this fits
This role suits a mid-level marketer who can move between content, website work, automation, and performance analysis. It is remote in the Philippines.
From the employer
For better engagement, updates, and valuable consultation tips, we encourage you to follow our founder on Instagram:
📷@marketingbybahaa. (https://www.instagram.com/marketingbybahaa?igsh=Y2Rnbjk3d3dnZXk=)
About Us
Global Pacific Support is proud to partner with a trusted home care provider committed to enhancing the quality of life for seniors and families through compassionate, professional in-home services. To expand our impact, we are seeking a creative and strategic Marketing Specialist to strengthen our digital presence and support client growth.
Role Overview
The Marketing Specialist will lead digital initiatives across social media, website management, content creation, and funnel automation. This role is perfect for a driven professional who thrives at the intersection of creativity and data, and who wants to make a real difference in a mission-driven industry.
Key Responsibilities
- Social Media Management: Develop and execute content calendars, manage posts, and monitor engagement across platforms.
- Website Management: Update and optimize website content to improve user experience, accessibility, and SEO performance.
- Content Creation: Write, design, and deliver compelling content (blogs, graphics, newsletters, and videos) aligned with brand voice and goals.
- Funnel Automation: Implement and manage marketing automation systems to streamline lead generation and nurture campaigns.
- Analytics & Reporting: Track performance metrics, analyze trends, and adjust strategies for continuous improvement.
- Collaboration: Work closely with leadership and care teams to ensure marketing aligns with organizational priorities.
Requirements
Qualifications
- Proven experience in social media management, content creation, and digital marketing.
- Hands-on experience with website CMS
- Familiarity with funnel automation tools
- Strong writing, editing, and visual communication skills.
- Data-driven mindset with ability to interpret metrics and optimize campaigns.
- Creative, self-motivated, and able to manage multiple projects independently.
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