Sales Development Representative

Position Type: Full-Time | Remote

Working Hours: U.S. Business Hours

About the Role

We’re looking for a proactive and results-driven Sales Development Representative (SDR) to build a strong pipeline of qualified sales opportunities through outbound prospecting and personalized outreach. You’ll connect with potential customers, understand their needs, qualify leads, and schedule discovery calls for the sales team.

The ideal candidate is confident with cold calling, consistent with follow-ups, comfortable handling rejection, and motivated by achieving outreach and conversion targets.

Key Responsibilities

Outbound Prospecting & Lead Generation

• Identify and research potential leads that match the company’s ideal customer profile.
• Build and maintain a consistent pipeline of prospective customers.
• Reach out to prospects through cold calls, emails, and other outreach channels.
• Personalize outreach messages based on each prospect’s business and potential needs.

Lead Qualification & Discovery

• Engage prospects to understand their needs, budget, decision-making authority, and overall fit.
• Ask relevant questions to qualify or disqualify leads efficiently.
• Schedule discovery calls and pass qualified opportunities to the sales team.
• Maintain clear notes on prospect conversations, needs, and next steps.

CRM & Pipeline Management

• Accurately record outreach activities, call outcomes, prospect details, and pipeline updates in the CRM.
• Manage follow-up sequences consistently to ensure opportunities do not go cold.
• Keep CRM records organized and up to date.
• Monitor outreach progress and maintain visibility into lead status.

Sales Team Collaboration

• Work closely with account executives and sales leadership to align on target audiences and outreach strategies.
• Share feedback from prospect conversations to help refine messaging and improve conversion rates.
• Communicate pipeline progress, challenges, and potential opportunities proactively.

Required Experience & Skills

• Proven experience in sales development, business development, or outbound sales.
• Hands-on experience with cold calling, email outreach, and lead generation.
• Strong written and spoken English communication skills.
• Familiarity with CRM platforms and sales outreach tools.
• Excellent listening and questioning skills to identify prospect needs and qualify leads.
• Ability to handle rejection professionally while maintaining consistent outreach activity.
• Strong organizational skills and reliable follow-through on prospecting and follow-up tasks.
• Ability to work independently, manage priorities, and meet activity and performance targets.

Perfect Fit / Culture

• You treat rejection as an opportunity to learn and improve your approach.
• You take ownership of your outreach activity, pipeline, and performance metrics.
• You communicate proactively and flag challenges before they affect results.
• You are consistent with follow-ups and maintain accurate CRM records without repeated reminders.
• You are motivated, resilient, and comfortable working in a target-driven sales environment.

Typical Day

You’ll begin by reviewing active prospects and prioritizing your outreach activities. Throughout the day, you’ll make cold calls, send personalized emails, research new leads, and follow up with prospects. You’ll qualify potential customers, book discovery calls for account executives, and update the CRM with conversation outcomes and next steps. You’ll also collaborate with the sales team to share feedback and improve outreach strategies.

Interview Process

1. AI Screening
2. Client Interview
3. Offer Stage