General Marketing salary in Houston
Employer-stated pay · updated Oct 23, 2026
All general marketing ranges AustinDes MoinesLondonLos AngelesNew YorkParis
General Marketing pay in Houston is measured from 144 postings where the employer stated pay. The best-evidenced figure is entry-level, where 116 postings put the middle half between $54,000 and $102,000, with a median of $63,000.
Pay rises with seniority here: the medians run entry-level $63,000 and mid-level $78,750. Moving from entry-level to mid-level is worth roughly 25% more.
Against the 100 other measured markets for general marketing at entry-level, this sits below 29 of them; Mountain View leads at $160,000.
2 of these ranges rest on fewer than 10 postings, so read them as a strong hint rather than a benchmark; the sample column shows exactly what backs each number.
2 general marketing roles are open in Houston right now.
| Level | Market range | Median | Sample |
|---|---|---|---|
| Entry | $54,000 – $102,000 | $63,000 | 116 |
| Mid | $60,000 – $102,182 | $78,750 | 12 |
| Senior | $92,000 – $135,000 | $135,000 | 9hint |
| Lead | $67,000 – $169,000 | $102,000 | 7hint |
Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.
Ranges span the 25th to 75th percentile of employer-stated base pay for the level. Median is the 50th percentile. Sample is the number of postings measured.
Open general marketing roles in Houston
Pay marked e is our estimate. Everything else is the employer's own figure.
