General Marketing salary in New York

Employer-stated pay · updated Oct 24, 2026

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General Marketing pay in New York is measured from 411 postings where the employer stated pay. The best-evidenced figure is mid-level, where 175 postings put the middle half between $80,000 and $137,103, with a median of $105,000.

Pay rises with seniority here: the medians run entry-level $82,500, mid-level $105,000, senior $153,900 and lead $201,250. Moving from entry-level to lead is worth roughly 144% more.

Against the 107 other measured markets for general marketing at mid-level, this sits below 33 of them; Princeton leads at $191,000.

10 general marketing roles are open in New York right now, 6 listing pay.

Level	Market range	Median	Sample
Entry	$63,595 – $101,875	$82,500	28
Mid	$80,000 – $137,103	$105,000	175
Senior	$115,625 – $175,000	$153,900	126
Lead	$166,759 – $250,000	$201,250	82

Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above.

Ranges span the 25th to 75th percentile of employer-stated base pay for the level. Median is the 50th percentile. Sample is the number of postings measured.