Marketing Analyst salary
5 market ranges · employer-stated pay · updated Oct 24, 2026
The best-evidenced figure here is for marketing analyst roles at mid level across the United States: 33 postings where the employer stated pay put the middle half between $75,000 and $92,200, with a median of $85,000.
Pay rises with seniority across the United States: the medians run mid-level $85,000 and senior $120,825. Moving from mid-level to senior is worth roughly 42% more.
Every range here is counted from real postings, never modelled. 3 of the 5 ranges in the table rest on fewer than 10 postings and are marked hint: treat those as hints rather than benchmarks.
Marketing Analyst pay by specialization
Marketing Analytics 7Digital Marketing 2Growth Marketing 1
Live marketing analyst roles by marketing function. A title spans functions; each link opens that function's own benchmark.
Every measured range
5 by market and level| Market | Level | Market range | Median | Sample |
|---|---|---|---|---|
| United States · country-wide | Mid | $75,000 – $92,200 | $85,000 | 33 |
| Canada · country-wide | Mid | CA$84,000 – CA$100,000 | CA$88,046 | 5hint |
| United States · country-wide | Senior | $101,488 – $146,138 | $120,825 | 28 |
| Remote · United States | Mid | $79,375 – $86,310 | $83,750 | 8hint |
| Remote · United States | Senior | $103,738 – $137,800 | $112,575 | 6hint |
Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.
Ranges span the 25th to 75th percentile of employer-stated base pay for the market and level. Median is the 50th percentile. Sample is the number of postings measured.
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Pay by market
1 pageMarketing Analyst vs adjacent roles
4 measured comparisons| Compared role | Level | Marketing Analyst | Them | Gap | Sample |
|---|---|---|---|---|---|
| Marketing Specialist | Mid · US | $85,000 | $81,000 | similar pay | 33 / 317 |
| Marketing Manager | Mid · US | $85,000 | $125,000 | -32% | 33 / 1,184 |
| Marketing Specialist | Senior · US | $120,825 | $104,000 | +16% | 28 / 91 |
| Marketing Manager | Senior · US | $120,825 | $160,375 | -25% | 28 / 710 |
Median vs median at the same level and country, employer-stated pay, 20+ postings on each side. Positive means marketing analyst pays more. Medians within 10% show as similar pay.
Open marketing analyst roles · 1 with stated pay
Pay marked e is our estimate. Everything else is the employer's own figure.
Digital Marketing Analyst iPullRank · Remote · US $65,000 10d ago Marketing Analyst Azumo · Remote · Argentina New Pay not stated 1d ago 
Sr. Marketing Analyst Henryschein · Remote · US $114,875–$182,625e 11d ago 
Marketing Analyst, New Business and M&A Toptal · Remote · Mexico Pay not stated 2w ago 
Lead Marketing Analyst Workiva · Remote · UK Pay not stated 4w ago 
Growth Marketing Analyst SKELAR · Remote · Ukraine Pay not stated 4w ago Senior BI & Marketing Analyst PeopleFinders · Remote · Worldwide In listing 5w ago 
Marketing Analyst plume-network · Remote · US $84,450–$140,443e 2mo ago 
Sr Digital Marketing Analyst Squad | Bowery · Remote · Argentina Pay not stated 5mo ago Marketing Analyst(Philanthropy) Ajna Infotech · Remote · US Pay not stated 8mo ago