General Marketing salary in San Jose
Employer-stated pay · updated Oct 20, 2026
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General Marketing pay in San Jose is measured from 55 postings where the employer stated pay. The best-evidenced figure is entry-level, where 20 postings put the middle half between $60,000 and $94,000, with a median of $77,000.
Pay rises with seniority here: the medians run entry-level $77,000, senior $193,750 and lead $225,000. Moving from entry-level to lead is worth roughly 192% more.
Against the 100 other measured markets for general marketing at entry-level, this sits below 16 of them; Mountain View leads at $160,000.
1 of these ranges rests on fewer than 10 postings, so read it as a strong hint rather than a benchmark; the sample column shows exactly what backs each number.
1 general marketing role is open in San Jose right now.
| Level | Market range | Median | Sample |
|---|---|---|---|
| Entry | $60,000 – $94,000 | $77,000 | 20 |
| Mid | $76,913 – $202,669 | $89,250 | 8hint |
| Senior | $162,500 – $225,750 | $193,750 | 16 |
| Lead | $206,000 – $239,000 | $225,000 | 11 |
Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.
Ranges span the 25th to 75th percentile of employer-stated base pay for the level. Median is the 50th percentile. Sample is the number of postings measured.